Many traditional outreach methods are becoming less and less effective—people are skimming, fast forwarding, blocking, and deleting like never before. But they skip in order to get to something else. Having a consistent, audience-centered content strategy, one that doesn’t interrupt what people want, but instead gives them what they want, is one of the best ways to break through the noise. In this seminar, we’ll discuss the why, how, and what of creating content that people actually seek.
This program will be presented virtually and participants will be emailed an invitation link prior to the program start time. This program is funded by MELSA.
- Saturday, November 14, 2020
- 1:00pm - 2:30pm
- Time Zone:
- Central Time - US & Canada (change)
- Rum River Library Computer Lab
- Offsite Location